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A message from our Founder & CEO, Tanner McGraw


Because of the profound impact of COVID-19 globally, this past week has been one of the most dynamic I’ve experienced. I can't explain it, but unexpectedly I feel uplifted, full and positive right now as we’ve all scrambled to keep our loved ones, the Apto family, and our customers connected and whole for whatever the future holds. I'm grateful for those emotions and all of you that are part of our community. It's been so great to see humanity rise up in this difficult time…and one of the beautiful silver linings of crises like these. Thank you.

The roots of this company were born out of the financial crisis of 2007 and 2008. Supporting my new family with a commission-only career was one of the most difficult experiences I’ve ever had to endure. That moment required a grit that’s so persistent within the brokerage community and technology that allowed us to stay deeply connected to our clients. That technology became Apto.

Grit isn’t something we can provide, but I trust it’s alive and well within all of you. We can, however, support you in how you engage with your clients through technology. Please read below under "Private Relief Programs" to learn how we are hoping to provide immediate value.

We have also built this resource center to help navigate this difficult and uncertain time, and it will be updated regularly with tooling, thoughtful leadership and best practices we find that may be of help.

This too shall pass and we have a remarkable group of people here to support you through this unprecedented time. Thank you for supporting our business. We have always been grateful to our customers and the commercial brokerage community, but now more than ever. 

Private Relief Programs


Apto is now including Prospecting Console in our Basic pricing package to help new and existing customers better engage with their clients.

  • For those that already have Prospecting Console enabled but have been paying for it as a standalone cost, please reach out to customercare@apto.com so we can remove the charge from your subscription upon renewal of your Apto contract.

Google has rolled out free access to its advanced Hangouts Meet video-conferencing capabilities to all G Suite customers until July 1, 2020 so businesses can stay connected with their teams and vendors.

StreetEasy Slashes Fee to Post List Rental

Hello Alfred Is Offering Resident Portal App Free To Building Teams and Created Employee Assistance Fund To Support Local Small Businesses And Front Line Workers Nationwide

Financial Resources For Small Businesses


Congress, the White House, and other federal agencies have been taking swift action to provide rapid financial relief to small businesses. Additional actions are likely in the coming days and weeks, and we will update you when those federal actions become final.

  • The Federal Reserve has announced that it will cut interest rates to 0% and take additional steps to stabilize the economy.
  • The Small Business Administration (SBA) has been given authority to issue $7 billion in loans for disaster relief. Through this authority, the SBA can provide up to $2 million in disaster loans to pay fixed debts, payroll, accounts payable, and other bills that can’t be paid because of COVID-19. Check the SBA website to see if your area has been declared eligible for disaster loan assistance.

Gusto has put together a spreadsheet to track federal, state and local financial resources for small business. Check back for the most up-to-date information.

Staying Sane


Dani and Jackie’s Virtual Happy Hour. These professional mixologists are bringing the bar to you, with live mixology classes and socializing opportunities over Zoom. There are many options for classes, with availability through April. Zoom.us

Book Clubs. Quarantine/social distancing presents a great opportunity to do some good ole’ recreational reading, but even with this abundance of time, it is often challenging to actually get yourself to pick up a book. Goodreads functions as a platform for a plethora of book clubs, from Oprah’s book club to Lord of the Rings book club. If you still need more motivation, try out the Rumpus Book Club. 

Sofa King Fest 2020. Are you a music lover? Sofa King Fest is here to soothe your sorrows. This virtual concert series is taking place now and for the indefinite future. Check the website for the daily lineup and tune in to watch quarantined and sheltering-in-place artists around the world share their music.

OrangeTheory Online. Just because you can't be there in person, doesn't mean you can't enjoy their science-backed, technology-tracked, coach-inspired group workouts.

Meditate. Staying mindful is more important than ever. Check out Headspace to find some calm with just a few minutes a day. 

Get Educated. MasterClass is the best kind of “distance learning.” No one is going to complain about getting schooled by Steph Curry and the many other greats who appear on the platform.

The Met, like many live performance venues, canceled upcoming shows because of the spread of the coronavirus. Earlier this week it began streaming for free encore presentations of its Live in HD series.

Peloton Stay fit even if you don’t have one of Peloton’s fancy bikes at home. They’re offering an extended 90 day trial of their app, which offers workout classes in a variety of categories, not just cycling.

Anything else we can help with?


Our Customer Care team as well as the rest of the Apto staff are working normal business hours from home. If you have any questions or need additional support, please do not hesitate to reach out to us. Our top priority has always been, and will continue to be, supporting the commercial real estate brokerage community. Best wishes and good health to all.