Common Area Podcast with Tanner McGraw

When it comes to commercial real estate brokerage, I’ve been on both sides. I was a broker for 10 years and experienced a lot of the same frustrations with process and technology that brokers still feel today. That’s what led me to build my own tech, and eventually launch Apto.

I’ve also met a lot of fascinating people over my years as both broker and entrepreneur, and I would be remiss not to share those stories with the larger CRE community. That’s why I’ve started this podcast series, “Common Area,” so other folks in the industry can learn from these successful brokers.


Episode 3: Eat What You Kill: Commoditizing a Specialty

In this episode, we catch up with Jonathan Peranich, Managing Partner at Peranich Huffman Net Lease Group based in Houston, TX. Jonathan specializes in single-tenant, net-leased medical investment sales, nationwide, and shares interesting insights into how to deal with the highs and lows of the business.

Episode 2: The Upside of the Downturn: Creative Selling and the Value Teamwork

In this episode, we catch up with Peter Von Der Ahe, team lead for New York Multifamily at Marcus & Millichap. Peter has twenty years of investment brokerage experience and has consistently maintained a dominant presence in the New York City Market. He bounced back from the downturn and has found great success by focusing on a niche specialty.

Episode 1: The Power of Consistency and Discipline

In this episode, we catch up with Jon Silberman, Managing Partner at NAI Partners. Jon has over twenty years of commercial real estate experience and stands behind the notion that “you have to constantly be prospecting no matter who you are.”

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