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What we’ve been reading: the DNA of #CRE, using tech to build client rapport, and automation in CRE

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technologyThis week, we wanted to share a few articles that caught our attention recently.

From the annual DNA of #CRE survey to commentary on automation and technology, read on for the latest commercial real estate insights.

DNA of #CRE infographic

Have you seen the results of the new DNA of #CRE survey put out by Buildout and theBrokerList? It covers CRE broker and marketer best practices, technologies used by top-performing brokerages, exclusive insights into the future of CRE, and more. It’s a must-read every year, and the 2018 version of the infographic just came out. See it now.

How brokers can use technology to build customer relationships

This Propmodo article covers the rise of technology in our lives and in brokerage in particular, and how it’s changing the game in a number of ways. Although some may think that technology disintermediates part of the sales process in commercial real estate and changes business as usual, in truth technology empower brokers to build stronger relationships by giving them more time to devote to people. Read on.

Optimizing for automation in real estate

This long-read dives deep on the ways that automation is changing the day-to-day lives of commercial real estate brokers. It’s been a long time coming, but technology is evolving to make certain processes easier, namely prospecting, evaluation, marketing, closing.  Read more.